How This Brand Consultant Translates Her 9 to 5 Look for Paris Fashion Week


The combination of brainiac and fashion maven is a lot more common than you think. Consider Gogoluxe’s founder, Ramya Giangola. Growing up the child of two first-generation Indian physicians, she was expected to follow a traditional career path, too. But after making the bold choice to defer law school for a year, she took a deep dive into fashion and never looked back. Giangola launched a career in brand scouting, which led her to form the brand-consulting firm Gogoluxe with her equally stylish husband.

Working with clients like J.Crew, Opening Ceremony, and Lane Crawford, Giangola tracks down new designers for collaborations—and fills her own closet with their inspired pieces. Think dramatic Ellery wide-leg pants with fuzzy colorful Natasha Zinko slides, Equipment blouses, and Céline separates. The result is a chic, exuberant, laid-back mix that speaks to Giangola’s killer instinct for color, and it’s made her a street style star in the process. With Paris Fashion Week in full swing, Giangola tells us how she switches things up when she hits the shows, and how to mix prints like a pro.

Indian Saris and Gucci Purses
From a very young age I was attracted to clothes. I remember my mother and aunts getting dressed in resplendent saris on the weekends to attend various parties and functions and being obsessed with the colors, prints, textures, and drape. My mom wore Western clothes for every day, and Indian styles for parties and weddings. My first distinct fashion memory was this amazing cherry red patent leather purse my mom had from Gucci that she bought on a trip abroad when I was 7 years old. I loved the color, the shininess, and the size. I would always go into her closet to explore and that bag called my name again and again!

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Photo: Courtesy of Ramaya Giangola / @gogoluxe

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Mr & Mrs Italy shearling-trimmed cotton-canvas parka, $2,130,; Equipment Asher oversize cashmere sweater, $290,; Monse striped duchesse silk-satin wide-leg pants, $1,995,; Gucci Padlock python shoulder bag, $3,800; Golden Goose Deluxe Brand Super Star distressed suede-paneled leather sneakers, $605,

Photo: (Clockwise from top left) Courtesy of; Courtesy of; Courtesy of; Courtesy of Saks Fifth Avenue; Courtesy of

Going Against the Grain With Fashion
I was passionate about civil rights and constitutional law. However, after I took a job as a paralegal for a corporate firm, I deferred my law school admission for a year, and convinced my family that I needed to explore a career in fashion. I subsequently went to get my MBA in Paris in international business and creative management, and then was hired to work in New York as a brands scout. That helped me realize how one could work in fashion on the creative side, scouting and supporting new talent, and work with retailers to navigate brands and capitalize on seasonal trends.

Living by the Fashion Calendar
With Gogoluxe, my days vary depending on what’s happening in the fashion calendar—I scout the best across women’s, men’s, beauty, home, accessories, and fine jewelry for our clients, as well as consulting on creative direction, merchandising, and global strategy with a handful of designers. Typically, part of my day will include early morning calls with clients overseas. Then I spend several hours visiting brands, showrooms, and others to discuss projects and collaboration opportunities.

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Photo: Courtesy of Ramya Giangola

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Eloquii beaded tiered tassel necklace, $25,; Natasha Zinko cotton parka, $1,480,; Rosie Assoulin Fiesta ruffled pin-striped stretch linen-blend wide-leg pants, $1,695,; Gucci Peyton loafer, $995,; Front Row Shop pink sleeve slit polo sweater, $56,

Photo: (Clockwise from top left) Courtesy of; Courtesy of; Courtesy of; Courtesy of Nordstrom; Courtesy of

Keeping the Workday Look Fresh
I love mixing things up, but I would say lately I tend to wear a cashmere knit either from Equipment or Céline, a pair of jeans—either vintage Levi’s, Current/Elliott, or Vetements—and a strong coat from Ellery or Comme des Garçons. Golden Goose sneakers round this out, or Gucci loafers. Aside from Céline, which is certainly a fashion temple I am devoted to, I absolutely cannot wait to start wearing Sies Marjan for next fall, and I’m looking forward to adding pieces from Monse and Gabriela Hearst, Ms Min and Colovos into my mix.

Color-Blocking Is in Her Style DNA
I remember being little and loving colors like lavender and buttercup yellow and my aunts telling me that color looks good on me. I think Indians are generally attracted to color—it is so much a part of our culture and way of dressing traditionally that perhaps the attraction is simply in my DNA! I do love mixing prints, too, and I love using stripes, animal prints, and polka dots as neutrals. I think it’s about clashing but somehow staying within the same color family that works.

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Photographed by Phil Oh

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Loewe wave earring, $750,; 3.1 Phillip Lim heritage grid stitch fringed poncho, $775,; Dries Van Noten check wool blazer, $1,321,; Céline black soft ballerinas, price upon request,; 3.1 Phillip Lim wide-leg trouser, $248,

Photo: (Clockwise from top left) Courtesy of Loewe; Courtesy of Lane Crawford; Courtesy of; Courtesy of Celine; Courtesy of

Braving the Cold Like a Boss
When it’s really just too cold to deal, I pull out my triple-ply Céline cashmere chunky sweaters and my Mr & Mrs Italy fur parka. I think the key is layering cashmere, wool, and fur! I have an Altuzarra navy shelton wool peacoat with a superthick lining and fur collar that I bought several seasons ago. It is definitely one of the warmest, chicest coats I own. I would say I’m pretty evenly balanced between skirts and pants for work, but I hate wearing tights, so when it gets too cold, the skirts do take a backseat to pants until the weather warms up!

Keeping It Chic in Flats
I personally was never a girl who was totally comfortable in three-inch heels, and I am over the moon that there are finally so many amazing options out there between flats, sneakers, and chunky mid-heels. My go-to shoes include an assortment of Gucci loafers (flat and with a low chunky heel), Céline block-heel slipper shoes, Natasha Zinko pompom slides, Valentino chunky Mary Janes in candy red, and Chanel flats. I used to feel the need to be more “dressed up,” but as I’ve grown older and had more experience in the industry, and a better sense of myself and my personal style, I am much more comfortable with a casual, pulled-together look.

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Photo: Courtesy of Ramaya Giangola / @gogoluxe

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Ellery Elmore wool coat, $2,515,; Marni hooked stole in pekan fur and jersey, $4,440,; Mary Katrantzou clockwork paisley-jacquard kick-flare trousers, $904,; Vianel iPhone case, $70,; Comme des Garcons Noir Kei Ninomiya pleated bucket bag, $989,; Golden Goose Superstar sneakers, $523,

Photo: (Clockwise from top left) Courtesy of; Courtesy of Marni; Courtesy of; Courtesy of; Courtesy of; Courtesy of

No Room for the Oversize Bag
My go-to handbag for work rotates, but it is generally not huge. I love a cross-body or small handheld from brands like Mark Cross, Alaïa, Gucci, Rosie Assoulin. I never leave home without my iPhone, charger, and lip balm!

Jewelry, Piece by Piece
I have favorite pieces that I wear every day, including my Cartier Juste un Clou rose gold bangle, my Dezso square onyx and diamond ring, and my Thakoon for Tasaki pearl ring. I love layering jewelry from Céline and Charlotte Chesnais. I am absolutely obsessed with Dezso, and have been adding pieces to my collection every year. Sara Beltrán’s style is so original and unique, and I truly feel her aesthetic is so me.

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Photographed by Phil Oh

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Isabel Marant tassel rope belt, $215,; Helmut Lang V-neck jersey t-shirt, $96,; Saint Laurent leopard-print cape, $13,000;; Junya Watanabe Comme des Garcons cropped distressed jeans, $384,; Lulu’s polka dot skinny scarf, $11,

Photo: (Clockwise from top left) Courtesy of; Courtesy of; Courtesy of; Courtesy of; Courtesy of

How Paris Fashion Week Brings Sexy Back
The great thing about Paris Fashion Week is that it’s generally warmer than New York in March, so I find myself dressing a bit sexier there: more miniskirts, more lipstick, a smokier eye. A few years ago I started planning outfits and writing them down as part of my packing strategy. I found that this helped me so much more in terms of not over-packing and being able to see how pieces could work in multiple ways. I have literally gotten the shoe count down to four pairs for Paris Fashion Week! Shopping there is the ultimate, and my first stop is generally the Dries Van Noten store and then a quick run to Céline on the first day. Last season I scored this incredible Dries navy superlong trenchcoat with a beautiful detachable chinoiserie outer layer. Such an emotional purchase that turned out to be a winner, as I’ve worn it endlessly!


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